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Digital Media Art content utilizing technologies such as Interactive sensor, AI, VR, and AR technology

127 2024. 7. 17.
Digital Media Art content utilizing technologies such as Interactive sensor, AI, VR, and AR technology

Summary

The South Korean company has collaborated with local governments on approximately 100 and more digital media arts projects based in Korea. They implement global digital media arts through AI tehnology to national and public museums, exhibitions, and art galleries, and operates a platform that use media art content. Additionally, the company provides live sketching experiences and indoor exhibition tour services using AR technology. The Company is willing to cooperate with national and public museums. 

Advantages and Innovations

In the realm of digital media art, traditionally only one piece of content could be produced per year. However, by adopting AI technology, the company can now create over 1,000 pieces and more annually. They can also select a wide range of themes and utilize generative AI to produce and distribute infinite content. For interactive installations, visitors can watch videos generated from word combinations they choose, enhancing the experience. Meanwhile, other visitors can touch the display to access additional content, maximizing efficiency.
Traditionally, live sketches have been offered primarily in 2D. The company has developed a live sketch solution based on 3D modeling. This provides depth and spatial awareness, allowing for greater immersion and more accurate visual representation, resulting in a more realistic experience. This technology is expected to yield positive results, especially in exhibitions or museums frequently visited by young children.
AR navigation and online exhibition halls enhance convenience and immersion through space scanning. For venues like government offices with multiple departments, individual apps can provide additional information and make it easier to understand the functions of each department through interactive features. Online exhibition halls allow users to explore locations they cannot physically visit, while VR functionality at the site offers more vivid and detailed information.

Stage of Development

TRL 9 - Already on the market

Description

Low-Cost, High-Quality AI digital Media Arts

The company aims to provide technology to museums and exhibitions that allows visitors to experience the creation of media art in real-time by adopting AI technology. This system generates and displays media art based on a combination of words chosen by a single visitor via a touch kiosk. While the generated content is being displayed, other visitors can also participate in the media art experience. During the display, touching the content will trigger immediate reactions and provide additional related content for that specific part. Through its proprietary platform, they provide digital media arts to exhibition operators, supplying them directly to customers.

 

3D Live Sketch

The company offers technology that can express 3D live sketches as one of the themes in exhibitions. After a drawing is made, the artwork is scanned and transformed into a 3D moving image in a second. The scanned drawing can be viewed in 3D animaton on display, showcasing its movements. The display backgrounds are set to cities from various countries, providing a more familiar and engaging exhibition experience. This technology primarily targets families with children under the age of 15.

 

Indoor Navigation with AR

The company develops indoor navigation systems using augmented reality (AR). By leveraging vision-based tracking technology, sensor fusion SLAM technology, and visual positioning service (VPS) technology, they create immersive AR content. The company produces a customized application that serves as a navigation tool within indoor exhibition spaces. This app offers first-time visitors a richer and more immersive experience. Additionally, in complex environments, it allows users to easily locate their destinations and take guided tours.

 

Creating Online Exhibitions with VR

Using VR technology, the company can create proprietary platforms and online exhibition halls for clients. They have generated online exhibitions for over 300 cultural heritage sites in Korea and developed more than 10 platforms. To enhance focus and convenience at physical exhibition sites, they install kiosks or provides smart docents. They utilize technology that scans spaces intended for platforms or exhibitions, allowing users to view the actual appearance virtually. The generated virtual spaces can be explored using a controller, enabling users to see any desired area.

Technology Keywords

1.2.3 Artificial Intelligence (AI)
1.4 Multimedia

Market Application Keywords

9.3.6 Media related services

Sector Group

Creative & Cultural Industries

Type and Size of Client

Other

Type and Role of Partner Sought

They are seeking companies that possess a deep understanding of the local community, enabling seamless communication. The Company`s goal is to enhance the accessibility and efficiency of spaces such as government offices, universities, museums, and exhibitions through their technological solutions. Due to the challenges of continuous updates in media art, they are interested in collaborating with firms capable of autonomously creating new digital media arts.

Type of Partnership Considered

Commercial Agency Agreement
Distribution Services Agreement
Services Agreement

Company

ZipShowKorea

Internal Reference

BO20240009

Category

BO

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